Here is an expanded version of a story we did for Commercial Aviation Online:
Boeing launched its 737 re-engined airplane Tuesday, calling it the MAX (for “maximum” performance, capability, economics, etc) with the -700/800/900 renamed the -7/8/9 and claimed that each model is better than its corresponding Airbus A320neo competition.
Boeing’s press release and press conference focused on the 737 MAX-8 vs the A320neo, “the heart of the market,” according to Nicole Piasecki, VP of Business Development and Strategic Integration. Boeing claims the 737-8 “will have the lowest operating costs in the single-aisle segment with a 7% advantage over the competition. The airplane’s fuel burn is expected to be 16 percent lower than our competitor’s current offering and 4% lower than their future offering,” the company said.