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The mid-size, twin-aisle battle
The mid-size twin-aisle battle
While a plethora of new entrants are nipping at the heels of Airbus and Boeing in the single-aisle market, the battle in the twin-aisle segment is strictly between the two behemoths.
The two OEMs differ on the size of the market by a wide margin. Airbus, in its 2011 20-year Global Market Outlook, the most recent available, forecasts a need for 6,525 twin-aisle airplanes: 4,518 “small” twin aisles and 1,907 “large” twin-aisles. Boeing, which does not publicly distinguish this segment, forecast a need for 7,950 twin-aisles. This is in the 200-400 seat segment (Airbus uses 210-400 for its forecast).
Given their methodology differences in the total market forecast, both nonetheless come to the same market share—24%–of the mid-size, twin-aisle segment.
The line-up is:
Boeing’s twin-aisle product strategy provides better segment coverage than Airbus
Boeing’s airplane strategy has shifted its focus to twin-aisle aircraft with the decision to proceed with the 737 MAX, says Nicole Piasecki, vice president of Business Development & Strategic Integration for Boeing Commercial Airplanes.
BCA has some critical tasks and choices ahead:
- Complete the design and get into production the 787-9;
- Launch the 787-10; and
- Decide what to do to enhance the 777 to compete with the Airbus A350-1000.
Although launching the 787-10 is considered by most to be a foregone conclusion, it hasn’t happened yet. And although Boeing has been showing some reasonably detailed concepts around about the 777-8X, a 350-passenger replacement for the 777-300ER, and the 777-9X, a 407 passenger aircraft, neither concept is firm—and, according to one airline fleet planner, it’s not even clear Boeing will do much more than simply re-engine the current 777-300ER.
Nonetheless, Piasecki showed a group of reporters the Boeing product planning in a pre-Farnborough Air Show briefing that clearly demonstrates Boeing has better market segment coverage than Airbus today or potentially in the future. (Click to enlarge.)